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Mamador Heart Health Awareness
Project type
360 Campaign
Date
2018
Location
Lagos
MAMADOR
HEART HEALTHY AWARENESS
THE BRIEF
Nigerians are going through a health conscious fever and we want them to know Mamador Oil was not just good for the heart, but great for tasty meals too.
THE SOLUTION
A campaign was born that got its inspiration from a previous Mamador payoff we had proffered- ‘Only the good gets in’. It was a low hanging fruit and my team and I plucked it. We played on eating heart healthy Mamador oil and set the reward at ‘your heart will thank you for it’.
It was a success.
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