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GORDON’S MORINGA CITRUS (GMC)
Project type
Nigeria
Dentsu X
Lagos State
Covid Season
2021
Copy & Concept
Following the global lead, I wrote scripts to match the Nigerian demographic.
Team Work
I worked in hand with members of the creative team
Folio
Big Idea: SHALL WE?
THE BRIEF
GMC wants to get top-of-mind awareness from Gin / Spirit drinkers in the Country and would like to do that with short videos just like the London Gin does.
THE SOLUTION
More communication was proffered called ‘Drinkables’ while press ads were created with the ‘Shall We’ theme.
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